The Rise of Korean Culture - How Hallyu

Jeff Lambert is the CEO of Ocean Bluff Development LLC, a construction company that facilitates every phase of construction from planning to completion. From his home in Marshfield, Massachusetts, Jeff Lambert takes an interest in news from around the world that has an impact on everyday life, such as surprising cultural developments.

Suddenly and without warning, the globalization of culture has promoted Korean culture, also known as Hallyu, to the global stage. K-pop stars like BTS have taken social media like Twitter and TikTok by storm globally, while Korean films like Parasite have broken the boundary between Best Foreign Film and Best Picture at the prestigious Oscars ceremony. The success of k-drama like Squid Game has coincided with Netflix itself getting a major boost in the third quarter of 2021 and gaining a value of $900 million. The rise of Hallyu is as dramatic as it is sudden.

The reasoning behind the rise of Hallyu has its roots in the West’s fascination with Asian culture in general, which began with the import of Japanese culture in the 90s and 00s. The difference with Japanese and Korean culture, according to some, is that the former is still seen as quirky and offbeat while the latter is more relatable for a Western audience. The pandemic seemingly accelerated the Hallyu wave by indirectly increasing social media usage and other digital entertainment, leading to the current moment of Korean culture being spread across the world.

Providing Construction Management

For 30 years, Jeff Lambert of Marshfield, Massachusetts, has worked for various construction firms, including in his role as chief executive officer with Ocean Bluff Development, LLC. He manages all contract phases and supervises sub-contractors and accounts payable and receivable for projects such as a 125,000-square-foot multiuse office building in Marshfield and apartment rebuilds in Caneel Bay, US Virgin Islands. Prior to starting his career, Jeff Lambert attended the Wentworth Institute of Technology (WIT) in Boston, where he studied construction management.

WIT not only offers construction management students a well-rounded course of study, but students interested in launching their own start-up can get guidance through the student-run accelerator, Accelerate. Formally titled Accelerate, Wentworth Innovation and Entrepreneurship Center, it has become a hub where partnership, the Boston community, student-inspired innovative ideas, coursework, alumni, and industry converge to launch fascinating businesses. At the WIT program, students have access to six construction labs and are taught the latest technologies, in addition to being able to participate in real construction projects.

The program’s can-do culture equips students with the tools to transform their ideas into reality. Since Accelerate was established in 2012, more than 7,570 people have participated in the platform that prepares students to become entrepreneurs.

Boston Properties - A Leading Publicly-Held Developer

Jeff Lambert serves as CEO of Ocean Bluff Development, headquartered in Marshfield, Massachusetts. A resident of Marshfield, Jeff Lambert oversees all phases of project development from conceptual design to project completion. Ocean Bluff has an impressive portfolio of government and private sector clients, including the Boston Housing Authority, Walmart, and Boston Properties.

Boston Properties (NYSE: BXP) is among the largest owners, developers, and managers of Class A office properties in the country. The firm primarily operates in Boston, Washington, D.C., New York, San Francisco, and Los Angeles. A fully integrated real estate firm, as of December 2020, its real estate portfolio comprised 196 properties totaling 550 million square feet. Seven of these properties are under construction or redevelopment.

A leading sustainability practitioner, Boston Properties has received numerous sustainability honors, including the 2019 ENERGY STAR Partner of the Year award, with 40 of its properties ENERGY STAR certified in 2019. The firm is also a member of the U.S. Green Building Council, with more than 24 million square feet of the properties it manages certified as green buildings with the topmost Gold and Platinum levels.

Stages of Construction Management

Construction professional Jeff Lambert has been working in the industry since 1991. He serves as owner and chief executive officer of Ocean Bluff Development, LLC, located in Marshfield, Massachusetts and the USVI. Through his company, Jeff Lambert provides services such as general contracting and construction project management.

Construction project management is the process of applying means, methods and techniques to meet the requirements of a construction project. The first stage of a construction project, the design stage, begins with the high-level concept, which is then taken to the detail level by the creation of a schematic design. The design is refined to such a point that contractors can bid on the work.

The pre-construction stage comes next. Project resources are identified, and the project site is investigated. In the procurement stage, materials needed for the construction are purchased.

Finally, the construction stage commences. During this stage, resource issues such as working hours and access to the site are defined and managed. Site setup is undertaken, including storage of materials.

Delivery of materials and schedule of payments are monitored while assuring quality of the construction. Lastly, the completed project must be validated against the requirements.